How often in a day do you browse through your Social Media accounts and see pictures of food? How many times did it happen to you that when you look at the image of a particular dish, it makes your mouth water? In today’s society where the internet is part of everyone’s lifestyle, millions of people all over the world post photos of yummy food they cooked. Food became art for many. For some people whose passion is in photography, taking pictures of different dishes to give them happiness, more so when people start appreciating their shots. For others, they find love in cooking and learning to prepare other country’s delicacies. Culinary vacations are even becoming a trend these days. Aspiring chefs and food photographers, or both go on cooking trips where they not only learn, but they also get the chance to capture mesmerizing dishes of all sorts.
While food photography is just a hobby for many, it is a necessity for some, especially for business owners. However, for most businesses, it is vital for them to invest in professional Houston photographers since it could make or break their online marketing strategy. But whether you re doing photography for your food business or you are just doing it as a hobby, there are things you need to consider so you can create picture-perfect shots of mouth-watering delicacies everyone would want to try.
Preparing the Food
Food preparation is of utmost importance in every shot you make. It is your subject; therefore, you should present it in such a way that it doesn’t look cluttered. The art of aesthetically arranging food is often called plating. You have to create the atmosphere when organizing food. How do you want it to look? Do you want to make it look elegant and sophisticated or more of giving it a homey look? For dishes like steak, it is advisable to put them in white plates. It gives off a stylish effect while allowing the focus to stay on the steak. For foods like burger and fries, a rustic theme makes it look more sumptuous while colorful treats such as cakes should have a vibrant idea, one which will make it look either lively or posh.
Selecting the Right Light
Once you have prepared your subject and its setting, the next thing you need to focus on is lighting. This element can either make or break your shots. Do not use a light that is so bright when the room is already naturally lit. On the other hand, ensure that there is just the exact amount of light for darker rooms so the food color would show. Have the light focus on the food itself and not on the background. It is, therefore, necessary to keep the environment simple so all eyes will be on the dish.
Editing and Captioning
Editing is critical. It is where you can adjust the food into a frame you desire. But do not use filters, that is a thing of the past. Using filters destroys the genuineness of the food. It is better to stay natural. It should only be used to make the natural look of the food better, not alter it. Furthermore, your caption is also very important, after the viewers look at the image, the next thing they will look into is the caption. Make your caption short but captivating; it should embody the entirety of the dish you are showcasing.